Adsense RPM Suddenly dropped very low

Question

My Adsense RPM suddenly dropped very low. I want to know is that a common thing these days or Is that because of a fault of me?? please help!

Answer

Typically, payment rates are fairly constant if your site is well constructed, good quality and traffic is steady from organic search sources. If anything else is going on, then you can expect fluctuations.

Since you provided no information on what you're doing, what site you're using, what type of traffic you're receiving, what changes you've made, how you're promoting your site and the rest, I'm going to guess that it's your fault.


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